If you use Facebook Advertising to create website conversions like newsletter sign ups, you need to be able to accurately measure which advertising efforts are working. If your ad now displays as ‘Verified’, the pixel is set up correctly. Fill out the newsletter sign up form on your website and arrive at the ‘Thank-you’ page.Open up an incognito window of your browser (info on how to open any browser in incognito mode here.).To make sure the code is correctly set up, it is important to test the action and result. If you’re less inclined, get your web developer or IT manager to adjust the code as above.
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